Georgia College and State University
Georgia College » UNDERGRADUATE COURSE DESCRIPTIONS » MARKETING (MKTG) » MKTG 3167. RETAILING. (3-0-3)
MKTG 3167. RETAILING. (3-0-3)
Prerequisite: "C" or better in MKTG 3161. A study of the retail strategy as it helps form the philosophy, objectives, activities, and control mechanisms for a retailer.